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Touchriver Pictures Pvt Ltd
(Films for a Cause)
Visual media has an important role to play
in building collective consciousness of the society.
What is portrayed through the television channels
or the cinema have lasting impressions on the
minds of the people. Although it is said that public
memory is short-lived yet consistent messaging
plays a pivotal role in shaping and molding attitudes.
Negative or positive trends have emerged through
the influence of media.
Touchriver pictures is a production company solely
committed to produce films on social causes so that
positive trends are established. Jointly formed by
internationally acclaimed film maker
Rajesh Touchriver and Dr Sunita Krrishnan,
an eminent social activist; Touchriver Pictures is a
movement to bring social change using media as a tool.
Often films meant for a cause end up being branded
as ‘art films’ or it may just end up in a never ending
circuits of film festivals. Touchriver Pictures aims to
produce films meant for mass viewing using resources
cost-Effectively. The primary objective being to convert
the unconverted thereby influencing attitudinal change.
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Touchriver Pictures produces
films of all genres:
Ø Ad-spots
Ø Documentaries
Ø Short films
Ø Tele-films
Ø Commercial films
Ø Music videos & audios
On a case by case basis Touchriver Pictures also supports
in producing promotional materials for social campaigns.
‘Come join us in this mission to bring change using media.’
For more details contact:
Dr Krrishnan / Touchriver
98480-25014,9440896475
sunitha_2002@yahoo.com,
rajeshtouchriver@yahoo.com
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